

DIGITAL BRANDING SOLUTIONS
Out-of-home (OOH) advertising, is advertising experienced outside of the home. This includes billboards, wallscapes, kiosks, and posters seen while "on the go". It also includes place-based media seen in places such as convenience stores, grocery stores, bars, restaurants, health clubs, colleges, arenas, gas stations, barber shops, airports and public spaces. DOOH media helps advertisers engage audiences and extend the reach and effectiveness of marketing messages.
Digital screens and devices can display a range of dynamic content, including videos, animations, and interactive experiences. This makes DOOH media more engaging and memorable than traditional static billboards or posters. A major difference between programmatic digital out-of-home (pDOOH) and traditional OOH or DOOH is that programmatic automates the process of buying, selling and delivering inventory across multiple screens with enhanced capabilities.
Programmatic
vs. Direct Buy
DIRECT BUY
Programmatic buying refers to the automated buying of digital advertising space. Involves automating the delivery of digital advertising via software rather than direct human decision-making. Advertisements are selected and targeted to audiences via ad servers.
Direct billboard advertising is a traditional form of out-of-home (OOH) advertising involving the direct media buying of a specific billboard. Direct buying is when an advertiser or brand directly buys advertising, rather than purchasing impressions digitally via an ad exchange.
PROGRAMMATIC

SPECTACULARS

DIGITAL BILLBOARDS

RETAIL MALL KIOSK

STREET-LEVEL KIOSK

RIDESHARE TOPS

RIDESHARE TVS

DIGITAL BUS SHELTERS

AIRPORT DIGITAL

TRANSIT KIOSK

MOVIE THEATERS

GAS TV

GROCERY DISPLAYS

GYMS

CAR CHARGING STATIONS

DISPENSERIES
DIRECT BUY SPECTACULARS
These are some of the "Direct Buy" spectaculars from across the country. High visibility billboards with consistent rotation.

PAST CLIENTS
